[podcast src=”https://html5-player.libsyn.com/embed/episode/id/9654605/height/90/theme/custom/thumbnail/no/direction/forward/render-playlist/no/custom-color/2ddae4/” height=”90″ width=”100%” placement=”top” theme=”custom”] Advertising is great for getting the word out about your business, but you don’t simply want customers who come… Read More »How to Build a Community Around Your Brand
[podcast src=”https://html5-player.libsyn.com/embed/episode/id/9654419/height/90/theme/custom/thumbnail/no/direction/forward/render-playlist/no/custom-color/2ddae4/” height=”90″ width=”100%” placement=”top” theme=”custom”] So much of success in business is being able to pull customers toward your product and service. Quite fittingly,… Read More »Six Tactics for Building Brands That Matter
[podcast src=”https://html5-player.libsyn.com/embed/episode/id/9655085/height/90/theme/custom/thumbnail/no/direction/forward/render-playlist/no/custom-color/2ddae4/” height=”90″ width=”100%” placement=”top” theme=”custom”] Launching a branding business was a tricky process for Brandon because he didn’t really have any marketing connections from… Read More »Don’t Build Your Business Alone | Ep. 6
Live Video, Text, Email, Messenger, and Social Media. Sometimes technology can makes us better, and sometimes it can make us worse. That is certainly the… Read More »Top 5 Tools to Humanize Your Brand
There are a lot of businesses out there. And there is a lot of content out there. Video, audio, and written content is being created… Read More »No One Would Care If Your Brand Disappeared
We have all been guilty of it. If you have a job in corporate America, you’ve probably waited until you were jobless to update your… Read More »Make 5 LinkedIn Updates While You Still Have a Job
Every year I look forward to watching the Super Bowl. I’m not a big football fan but I am a fan of marketing and branding… Read More »Super Bowl 53 Ads and Other Cultural Moments
What Does it Mean to Be a Brand that Matters? If you want to build a great business, or do a great job at work,… Read More »You Don’t Need to Donate Free Shoes to Be a Brand That Matters
(formerly titled “How to Build a Great Logo and Website”) Usually once every week or so, I get asked the same question, “Can you give… Read More »Stop Buying Logos & Websites
If you work at a small business, you have the opportunity to wear a lot of hats. It doesn’t matter what your actual role or… Read More »Three Things Your Boss Needs to Know to Kick Start Your Marketing Program